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Wenzhou stone industry has the following characteristics: First, it has rich mineral resources. For example, the "Luoshanbai" in the Bohai area is distributed on the Daluo Mountain. The initial proven reserves are more than 100 million cubic meters. For example, the "Bamboo Leaf Green" of Meiyu Township in Ruian City is internationally named "Mc Mang Gold Stone". "The pattern is meticulous, the texture is tough, the color is bright, and the reserves are large. It can be mined for at least 30 years by mechanical mining. Another example is the "Damenhong" on the Damen Island in Dongtou County. It is widely distributed, and almost all villages have granite mines. It is a rich collection of villages such as Shaying, Zhailou and Jiashan. In addition, the diabase deposits in Wencheng and Taishun are abundant. In recent years, local stone enterprises have used stone resources to produce tombstones and other products, which are exported to Japan, the United States and other places, and have achieved good economic benefits.
Second, there are many varieties of colors. Wenzhou granite is hard and hard, and has been tested and certified by national construction quality supervision and inspection centers in Beijing, Shanghai, Nanjing, etc. It proves that its quality is excellent, its color is uniform, its structure is compact, and its various chemical and physical properties are good. It is not only an ideal building decoration material. It can also be used in building anti-corrosion, municipal gardens, transportation construction and environmental protection facilities.
Third, there is a long history of production. Wenzhou stone production has a long history. The standards of some stone products in China are perfected on the basis of Wenzhou local standards. For example, the design specifications of anti-corrosion stone and the atlas of anti-corrosion building structure were first born in Wenzhou. Wenzhou enterprises also assisted the relevant state departments in the preparation of "Building Corrosion Protection Materials Design and Construction Manual" and "Building Anticorrosion" books and other books issued nationwide.
Fourth, there is a sound sales network. As Wenzhou stone industry has a group of professionals who understand management, technology and business, all over the country, contracting stone business, forming a sound sales network. In recent years, Wenzhou private stone enterprises have made great progress by adjusting product structure, strengthening enterprise management, and initially changing the appearance of small scale, low grade, monotonous products and outdated equipment. Wenzhou stone market is booming, buying and selling is strong, and the development momentum is strong.
The reason why Wenzhou Stone Industry has sprung up is because these private stone enterprises seize the opportunity, develop and innovate, and proceed from their own reality, and strive to develop and keep making progress. From the analysis of production and business models, there are roughly the following types.
Relying on exports, becoming bigger and stronger
Wenzhou Ouhai Lilei Stone Co., Ltd. adopts the development strategy of "both industry and trade" and "both internal and external". It has both stone production and processing bases and trade companies; it not only expands domestic sales channels, but also expands the scale of exports. Step out of a unique "Lie Lei Road". In 1998, the company learned that Europe has rich marble resources, but granite is quite scarce. Coupled with the natural beauty of Europeans, it has a special liking for granite. Domestic granite exports have great potential. Therefore, "Li Lei" registered and established "Feilong Stone Import and Export Trade Co., Ltd." in Lisbon, Portugal, to develop foreign trade business. After more than three months of hard work, the technical indicators of exporting stone products have met or exceeded the European standards and successfully entered the European and American markets. In the past few years, the company has exported a total of 680,000 square meters of granite plates, and the domestically produced granites are mainly white, black and red. The varieties are pearl black, white marble, champagne red, etc., and the company has achieved good economic benefits. In 2003, the company invested 50 million yuan in the bank of Dianshan Lake in Shanghai, and acquired 120 mu of land to create "Wuzhou Stone Industry Co., Ltd.". At present, it has built 5 large-scale modern production workshops with an area of ​​20,000 square meters and purchased advanced stone at home and abroad. Processing equipment, the main production lines are: marble slab production line, annual processing capacity of 600,000 square meters; marble sheet production line, annual processing capacity of 400,000 square meters; marble shaped stone processing production line and marble mosaic production line, exquisite production technology, processing capacity is extremely strong , 80% of products are exported and 20% are sold domestically. In 2009, the sales volume of stone was nearly 300 million yuan, which was more than 100 times higher than the initial stage of 1989. The export volume of stone was ranked first in Zhejiang Province. The model of this enterprise is "export - earning foreign exchange - reinvestment", and the company continues to grow bigger, better and stronger.
By the end of 2009, Zhejiang Wenzhou had more than 500 stone enterprises, most of which were private enterprises, distributed in Lucheng, Longwan, Bohai, Yongjia, Ruian, Yueqing, Pingyang, Taishun, Wencheng, Dongtou and other counties (cities). District, annual output of more than 3 billion yuan, accounting for a quarter of Zhejiang's stone production and sales.